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The Longines Master Collection is inviting colour onto its dial

As a traditional watchmaking company, Longines has been producing exceptional timepieces since the very beginning. The Longines Master Collection blends classic elegance and excellence, for the greatest pleasure of watchmaking enthusiasts. Today, Longines is presenting a piece in which the coloured dial takes center stage. This blue model adds a new variation to the rich array of models offered in The Longines Master Collection.

Text: 15 SEP, 2017

In 2005, Longines launched the line that would become its best-selling product: The Longines Master Collection. Right from the start, this range has enjoyed a level of success that has never waned, making it an emblem of the brand's watchmaking know-how. Over the years, new sizes and sophistications have been added, while the timeless classicism which is the brand's essential characteristic and which has played a major role in its success worldwide has always been maintained.
This year, Longines is launching a new edition in blue. This fashionable chromatic variation is perfectly in line with the classic and understated spirit of this collection. The sunray blue dial shows the hours, minutes and seconds thanks to rhodium-plated hands that stand out subtly. This model is available with a steel bracelet or an alligator watch strap of the same colour as the dial for total harmony, and is fitted with a folding safety clasp. The clear underside of the steel case allows one to admire the scintillating movement of the automatic calibres with which these pieces are fitted.